Decision of the Month

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iEconomics?

Check out this clever takeoff of the Mac/PC ads by my friend Dan Ariely, in which he portrays standard economics as a PC and behavioral economics, my specialty, as an iMac.

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2 Responses to “iEconomics?”

  1. Dan Ariely Says:

    love the video ;)

    Dan

  2. gillian Says:

    I just have to say this was probably one of the most intelligent articles I’ve had the chance to view on the topic so far. I don’t know where you learn all your info but I am impressed! I am gunna send some individuals over here to read this. Fantastic, simply amazing. I’m have just started getting into spitting out articles myself, nothing close to your writing potential (doh) but I’d love for you to have a look at my article sometime! bowfelx series 7 treadmill

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I am a physician and behavioral scientist. My research and writing explores the quirks in human nature that influence our lives -- the mixture of rational and irrational forces that affect our health, our happiness and the way our society functions....

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Have a question or just want to get in touch? Email me at peter.ubel@duke.edu

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