Using Behavioral Economics to Design Smarter Physician Incentives

Last year, I joined Zeke Emanuel and some other great people in publishing an article on how to use the insights of behavioral economics to nudge physicians towards providing high-value care. Here is a link to that article. To give you a teaser, here are some of the principles we drew upon:
Using Behavioral Economics to Design Smarter Physician Incentives 1
And here are ways to make use of the principles:
Using Behavioral Economics to Design Smarter Physician Incentives 2
Eager to see these ideas put into practice!

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PeterUbel