Marketing 101
Brilliant graphic, courtesy of @Brilliant_Ads
Brilliant graphic, courtesy of @Brilliant_Ads
There are lots of things we need to do to get healthcare costs under control in the United States. Critical to most of our efforts, however, is to get physicians to practice cost-conscious care. Here is a nice story on this topic, from Rebecca Plevin at KPCC public radio in California: As regular readers of…
Platforms and popularity ratings; policies and debate performances; PAC funding and get-out-the-vote efforts – so many factors can make the difference in a close election. But uncontrollable world events can tip elections too. In fact, Donald Trump’s election chances may depend on something as seemingly random as a global epidemic. Epidemics of contagious disease are…
It would have been a difficult ending under the best of circumstances. Composing what would be his last opera, Giacomo Puccini was struggling to humanize Turandot, daughter of the Emperor and a woman of mesmerizing beauty. Early in the opera, she had cruelly disposed of a series of want-to-be suitors, beheading some and torturing others,…
“Specialty drugs” – that’s what they’re called. Not the pills of old, these pharmaceuticals are often given intravenously or through injection. Often more biologic in their synthesis than chemical, they are expensive to produce and often target narrow disease processes, meaning the number of patients likely to benefit from them is much much smaller than,…
A short video showing why our eating decisions are often not conscious, or wise.
In this video, part of a webcast being organized by Fuqua, I lay out some thoughts on the psychology of obesity. Check it out. I’ll post a Q and A video on this topic (with the Qs provided by Fuqua alums) in a couple weeks. Feel free to add your questions in the meantime, and I’ll try to cover them too!
According to a report from FamiliesUSA, an organization advocating for improved healthcare coverage, these are the medical services people forego when money gets tight: